Adidas

Adidas on Saksamaa rahvusvaheline korporatsioon, mis asutati Baieri osariigis Herzogenaurachis ja mille peakontor on jalatsite, rõivaste ja aksessuaaride disainimise ja tootmisega. Adidas koosneb 8.33% suurusest osalusest jalgpalliklubis Bayern München ja Austria fitnessitehnoloogia ettevõttes Runtastic.

The three stripes are Adidas’s identity mark, having been used on the company’s clothing and shoe designs as a marketing aid. The branding, which Adidas bought in 1952 from Finnish sports company Karhu Sports for the equivalent of €1,600 and two bottles of whiskey, became so successful that Dassler described Adidas as “The three stripes company”.